Tag Archives: networking

Networking tips in time for #LeWeb10

This is a guest post by Colette Ballou, founder of Ballou PR.

Conferences are awkward situations. You know that you need to make the most of your time there ??? chances are that you paid not only the entrance fee, but also for the flight and the hotel. But why do we fail to make meaningful connections at conferences? Because we often forget the perspective of the very people we are trying to connect with.

Conferences are excellent opportunities to further your business goals, be it funding, partnerships, sales, an article, or an invitation to speak. So have these clearly in mind when approaching each person. Know what you need to get from that conversation, and realize that you???re likely not going to get funding, close the sale, etc., right there. But you can get yourself further down the line with an invitation to connect later about that very topic.

Here are Ballou PR???s Conference Tips:

  • It???s very important not to be the creepy lurking person. Very.
  • Be thoughtful of speakers, VCs and journalists, they get LEAPT upon at conferences. Say your piece, then let them be.
  • Get the business card. Give yours.
  • Always re-introduce yourself to people. Never say ???Do you remember me???? It puts the other person in a terrible position.
  • When someone re-introduces themselves to you, don???t make them feel stupid or rude for possibly not remembering you. They are trying to help you. Don???t repay kindness by making them feel like an idiot.
  • Don???t approach someone when they are in the middle of something, for example, when they are mobbed, trying to get off a stage, or trying to leave the venue.
  • Please accept when the other person has to close the conversation. Make it easy for them and allow them to go.
  • Think twice before touching anybody. It doesn???t create closeness or confidence where there was none; most times, it just is creepy and off-putting.
  • Bring a wingman, or better yet, a wingwoman. They can make sure you get into and out of conversations smoothly, help you with names, etc.
  • Building on the wingman concept: an introduction is gold. Get a mutual friend or colleague to introduce you ??? it???s more powerful.
  • Watch the other person for cues, such as body language, on when to wrap things up. It???s polite and appreciated, and you will be remembered!
  • Remember that the point is NOT to hog the other person???s time for an hour. The point is to be compelling and memorable.
  • Have a clear ???ask??? if you are trying to speak to someone, and get to the point. Don???t just say, ???We should have coffee.???

(Side note: Booth Babes, I know you know not to bend over, but for the love of all that???s holy WATCH THE STAIRS TOO!)

If you need to hear it directly from an expert conference attendee and journalist, just read this article from Mike Arrington himself.

And follow @coletteballou for other random gems!

Colette Ballou image

Birthplace: Brooklyn, NY USA

Colette is the founder of Ballou PR, Europe???s smartest and sassiest technology, consumer internet and life sciences public relations agency. She oversees activities for their Paris, London, New York and San Francisco offices.

Folks she works??? Learn More

Information provided by CrunchBase

Great post by Colette Ballou about the basics of PR and networking in conferences.

Beta Group’s Internet Entrepreneurship Links

Thanks to Jean Derely for improving this list on and on.

In case you do not know about it, the Beta Group is the largest Internet & Tech entrepreneurship networking event in Belgium, with about 350 attendees in each of its monthly meetups. The event consists of a pitch slam with six startups showcasing their products, short requests and announcements from the audience (the live tweets), and lots of networking over free warm beer. A must.

Disclosure: I am a member of the Beta Group’s council, and proud of it!

Ganadores Plugg 2010: Fits.me y Raz*War Loogic.com

Por Ram??n Su??rez el 11 Marzo 2010 Twitter1 clicks

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Tras una jornada cargada de buenas presentaciones y de mejor networking, acaba en Bruselas Plugg, una de las principales citas para los emprendedores europeos especializados en Internet y m??vil. La edici??n 2010 ha destacado por por la calidad de las startups que han presentado sus proyectos y de los ponentes, entre los que se encontraban Saul Klein (iniciador de Seedcamp y OpenCoffee Club), Jon S. von Tetzchner (cofundador y presidente de Opera Software) y Tariq Krim (fundador y CEO de Jolicloud).

Los ganadores han sido Fits.me (ganador absoluto elegido por el jurado) y Raz*War (favorito del p??blico).

Fits.me ofrece un servicio de probador virtual para tiendas de comercio electr??nico en l??nea, con el que podemos ver como quedar??a la ropa en unos maniqu??s robotizados que adaptan su forma en funci??n de nuestras medidas corporales. Est?? destinado al principal sector de venta en l??nea ($26 millardos) en el que asegura incrementar las ventas en un 300% y con una reducci??n del 28% en devoluciones (segun sus tests en la tienda de moda online Quelle).

Raz*War pretende combatir el oligopolio de las grandes marcas de afeitado ofreciendo el afeitado como servicio, con maquinillas baratas y que se pueden recibir regularmente por correo. Con un marketing centrado en la cultura revolucionaria latinoamericana, ha dado una lecci??n de como hacer una buena presentaci??n.

Los v??deos y las fotos de Plugg ya est??n en l??nea y pronto se podr??n descargar las presentaciones.

I forgot to add this blogpost I published in Loogic.com about the winners of this year’s Plugg: Fits.me and Raz*War. Already looking forward to Plugg 2011.

Emprendedores Web europeos en Bruselas: Plugg (post invitado en Loogic.com)

El 11 de marzo se celebra en Bruselas la tercera edición de Plugg. La conferencia gira en torno a la iniciativa empresarial y a la innovación europeas, con el objetivo de servir de plataforma para promocionar las mejores empresas Web / Mobil 2.0. El organizador de Plugg es Robin Wauters, redactor de TechCrunch Europe y emprendedor, además de ser uno de los principales pilares de la comunidad de emprendedores Web en Bélgica.  Plugg está estructurado en dos partes: por un lado las presentaciones de oradores con experiencia en el mundo empresarial en Internet (fundamentalmente emprendedores, inversores de capital riesgo y periodistas tecnológicos) y por otro la competición de Startups, en la que concursan 20 finalistas.

El panel de ponentes de Plugg incluye entre otros a Tarik Krim, fundador y CEO de Netvibes y Jolicloud; Inmaculada Martínez, inversora de capital riesgo de Stadbroke Advisors; Ilja Laurs, fundador y CEO de GetJar; John S. von Tetzchner, cofundador y presidente de Opera Software; Peter Crosby, COO de Viadeo; y Mike Butcher, redactor jefe de Techcrunch Europa.  

El año pasado destacó la intervención de Inmaculada Martínez, inversora española en Londres, que sorprendentemente (por el hecho de ser VC) hizo la presentación más inspiradora de todas: Emprendedores europeos: el bueno, el feo y el malo.

European Entrepreneurship: The Good, The Bad And The Ugly from Plugg Conference on Vimeo.

También destacó el panel de inversores coordinado por Matthäus Krzykowski y con la intervención de Fred Destin, sobre los efectos de la crisis financiera en las inversiones de capital riesgo. El debate se calentó y se puso muy interesante con la pregunta de Fred: ¿merecen las empresas europeas les den dinero?

VC Panel: Where’s The Money Gone? from Plugg Conference on Vimeo.

En el Startup Rally se han presentado 122 iniciadores con sus proyectos, pero solo 20 pasan a la segunda ronda. En el escenario se hace una primera presentación de tan solo dos minutos en base a la cual el jurado elige a los finalistas, que vuelven a presentar pero con más tiempo y desarrollando más el proyecto. En este vídeo podéis ver las presentaciones cortas del año pasado de Mendeley, ganadores del concurso, y <Myngle, favorito del público.

Startups Rally – Part 1.3 – Elevator Pitches from Plugg Conference on Vimeo.

Hasta el 28 de febrero podéis inscribiros con la tarifa reducida de €300 (en vez de €450). También podéis acreditaros como periodistas o blogueros poniéndoos en contacto con Robin Wauters.

Ramón Suárez es el corresponsal de Loogic en Plugg, desde donde nos mantendrá informados del desarrollo del evento. Ramón es un español residente en Bruselas, donde trabaja como consultor independiente en el uso empresarial de nuevas tecnologías. Reciéntemente organizó una delegación de emprendedores Web belgas que presentaron sus iniciativas en el Evento Blog España 2009. También es consejero del Beta Group, el principal evento para iniciadores Web en Bélgica.

A guest post about Plugg in Loogic.com, the Spanish website for Internet Entrepreneurship. I will be their correspondant at this years’ Plugg Web & Mobile 2.0 conference in Brussels.

Plugg is coming! Great web entrepreneurship speakers in Brussels

Confirmed speakers Plugg 2010
view all speakers

Plugg is coming again to Brussels, to celebrate “entrepreneurship and innovation in Europe and raising global awareness for those European start-ups in the Web / Mobile 2.0 field that stand out in the crop”. After my participation last year, I can not wait for this year’s edition on March 11. The quality of the speakers and of the companies participating in the Startup Rally, plus the top-noch European networking make it a must-be for all those interested in Web and Mobile ventures.

I was glad to see that one of my favourite speakers from last year’s Plugg was again invited for this edition: Inmaculada Martínez. It was surprising to see that the most inspiring speech came from a venture capitalist. Insightful and provocative, her presentation was labeled European entrepreneurship: the good, the bad And the ugly, which she turned into European entrepreneurs: clueless, pirates and superbad!

European Entrepreneurship: The Good, The Bad And The Ugly from Plugg Conference on Vimeo.

Basically, it boils down to: Europeans are great pioneers, and awful marketeers.

The other highlight of last year’s conference also came from a round table of VC, and I’m sure going to miss Fred Destin and Matthäus Krzykowski in this year’s Plugg.

VC Panel: Where’s The Money Gone? from Plugg Conference on Vimeo.

Register before February 28 to have access to the early bird tickets!

Will I see you at Plugg?