Tag Archives: mobile

Be-Bound: surf the internet without WiFi or data connectivity

Be-Bound is the great world changer of the startup competition at LeWeb. They propose a smarphone app that relies on the standard mobile phone networks to allow for Internet use. How do they do it? By sending sms to and from their servers.

To use it you buy prepaid credit and every action (reading an email, forwarding a message, updating your Twitter timeline), costs from one to three credits.

This application can really be useful on areas with no data coverage and for people traveling to other countries that don’t want to pay the hefty roaming data fees. They have already negotiated the access to all mobile networks in the world.

Albert Szulman is the president of Altheia, the company that has developed it.

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Update: they did make it to the final (the only company of the three I chose) but ended up second, in a decission critiziced heavily by the jury members themselves.

Guest post in Alt1040: Fabricantes de dispositivos Android: dejen de joder la interfaz de usuario (carta abierta)

Fabricantes de dispositivos Android: dejen de joder la interfaz de usuario (carta abierta)

Por Ram??n Su??rez el 21 de Junio de 2010, 18:34

en Destacadas, Software, Tecnolog??a.

Carta Abierta. Estimados fabricantes de dispositivos Android:

Entiendo que quieran amarrar a sus usuarios con algo m??s que los dispositivos que producen, ya que estos corren el riesgo de quedar completamente comoditizados pronto (cada vez se aprecia una menor aportaci??n de valor que distinga unos aparatos de otros). Por favor, h??ganse un favor a ustedes mismos y tambi??n a sus usuarios y dejen de joder la interfaz de Android. La experiencia de usuario del sistema operativo a??n necesita muchas mejoras y las personalizaciones que aplican no hacen m??s que empeorarla.

S?? de verdad quieren mantener su negocio en forma y superar a otros sistemas como el iOS de Apple, lo que deben hacer es crear una organizaci??n que les acoja junto con Google para que contribuyan todos a la creaci??n del mejor interfaz Android del mundo, uno que funcione con los muchos aparatos diferentes que producen ustedes.

Lo crean o no, ustedes y Google tienen una o dos cosas que aprender (o que dejar de ignorar) de otros sistemas operativos como Linux (el mejor ejemplo) y Microsoft Windows (el ejemplo m??s popular). Simplifiquen el proceso de actualizaci??n del sistema operativo eliminando todas las intervenciones innecesarias de su parte, y de paso, ya que est??n en ello, las de todos los operadores de telefon??a que no hacen m??s que a??adir una capa innecesaria de incompetencia y abandono de los usuarios. Dejen una sola fuente de actualizaciones, sus modificaciones solo a??aden pasos y retrasos innecesarios.

Con sus esfuerzos por joder el interfaz lo ??nico que est??n produciendo es frustraci??n en torno a Android, sus marcas y sus dispositivos. Est??n empujando a sus clientes hacia sus competidores, no entre ustedes sino sobre todo hacia sistemas y aparatos alternativos como los producidos por RIM (Blackberry) y Apple (iPhone).

Por favor, h??ganle un favor al mundo y unifiquen sus esfuerzos de desarrollo del interfaz. Estoy seguro que pueden sacar algo m??s que un aprobado raspado en su propio negocio y mantenernos como usuarios amarrados y contentos gracias a la calidad de sus dispositivos y del sistema operativo que lo hace funcionar.

My post Android handset manufacturers: stop screwing up the interface (open letter) caught the eye of Eduardo Arcos, CEO of Hipertextual, one of the largest online publication networks in Spanish, which gets over 7 million unique visitors a month. He inmediately retweeted the original post and asked if I could send a translation for publication in Alt1040.

As you could imagine, I am honored and happy. It feels like when you get your thoughts published in the letters to the editor section of traditional newspaper: really good. I’m looking forward to the coments by the readers

Android handset manufacturers: stop screwing up the interface (open letter)

Dear Android handset manufacturers:??

I understand that you would like to lock-in your users with something more than the hardware you produce, which risks being completely commoditized soon. But please, do yourself and your users a favor and stop screwing up the interface of Android. The user experience with Android needs a lot of refinement still and you are only subtracting from it.??

If you really want to keep a healthy business and prevail over other systems like Apple’s iPhone, what you should do is create an umbrella organization together with Google to help each other produce the best Android interface on earth that will work with all the different devices you make.

Believe it or not you and Google have a thing or two to learn or stop ignoring from other operating systems like Linux (the best example) and Microsoft Windows (the more popular example): simplify the updating process for the operating system by eliminating all your unnecessary meddling (and now that you are up to it, also that of the telecom operators which just add an extra layer of incompetency and user neglect). Just have one source of updates. Your participation only adds unnecessary steps and delays.

With your efforts to screw-up the interface the only thing that you are producing is frustration with Android, your brands and your handsets. You are pushing your clients to your competitors, not among yourselves but to alternative operating systems and handsets like those produced by RIM (Blackberry) and Apple (iPhone).??

So please do everyone a favor and unify your interface efforts. I bet you can do better than a D in your own business and keep us, your clients, happily locked-in because of the quality of your hardware and the operating system running on it.??

Best regards,??

Ram??n Su??rez

PS:??Google’s Android team in cc.

??

Ramon’s Vision about the Future of Mobile. Keynote Presentation at Droidcon Belgium 2010

Sometimes one is amazed by the things that can be done with a lot of pressure. This presentation is one of these cases. Thanks to Patrick Boostels I was given the chance to do the closing keynote presentation at DroidCon Belgium 2010 in Brussels, a one day event for Android developers, influencers and business people. I was only given day to create and prepare the full presentation. Talk about rush!
At least Patrick was kind enough to give me a good title to work from: Ramon’s Vision. I could speak freely about my vision on the future of mobile and Android, and so I did. After a full day talking applications and other very technical stuff (of which I don’t know enough to talk about) I decided to talk with the participants about what I thought was the most important factor for the development of mobile technologies: people.
View more presentations from Ramon Suarez.
Here’s the transcript of the presentation slides and the notes:
1. The long awaited much internationally expected and publicly acclaimed presentation of: Ramon’s Vision
Ramon’s vision about the future of mobile.
Spaniard loving and living Brussels.
New Media Business and Marketing consultant.
Webmission co-organizer and Beta Group advisory board member.
I have to start with bad news about my vision…
2. BAD NEWS! I wear glasses
The bad news is that I wear glasses: my vision is not that clear ;)??
??
It is also distorted by:??
??
  • Culture??
  • Personality??
  • Attention span??

These factors are in constant evolution and so is my?? vision.??
??
It is also shaped by my communications with people, face to face and with the use of tools. In other words,?? it is shaped by my relationships.

3. GOOD NEWS! Mobile & Internet Junkie
The good news is that I’m a mobile & Internet junkie.??
??
My best shots come through Social Media (mega addict).??
??
I love mobile: it is a multiplier of communication and a?? relationship builder.??
??
Increased contact means more and stronger?? relationships (weak and strong links).??
??
As any good junkie, I can also justify my addiction and?? with it point at what I think are the two main factors of?? success for the mobile plus Internet mix:
4. Ubiquity
The World is in my hand, accessed from my phone no matter where I am.
5. Instant Gratification
I get what I want when I want it: NOW.??
Very powerful and hyper-addictive.?? No image can depict the physical feeling of satisfaction??
??
I get every time I want something and I instantly get??
it. It Is a physical experience.??
??
A lot of satisfaction shots throughout the day.
6. Key to the future?
What is the key to the future of mobile???
??
Where is the holy mobile grail that will resolve the?? questions about flash vs html5, operating systems,?? multiplicity of devices, and more?
7. PEOPLE
Sorry it is not technology: the answer is people: the?? users. They decide what to use and what to do with?? it. So focus on people!??
??
People are all about relationships. Relationships built?? through conversation (in different forms).??
??
It is about persons talking to persons: one to one, one to many, many to one, and many to many?? conversations.??
??
Mobile technologies play an important role: they are??multipliers of communication and of relationship?? building.
8. I 0
People are not binary. Not only right or wrong, black or?? white, on or off.??
??
Many different ways of doing the right thing, and there?? are many right things.??
??
Think about your personal development from childhood to adult: copy, good or bad, and do what you are told?? vs own decisions, personality, and creativity.??
??
You choose what to do applying your common sense?? and experience, but you are not alone in this world.
9. This is your brain on drugs
This is your brain on technology.??
??
Obsession with the building blocks instead of what will be?? their use is also a drug, with very bad effects on the health?? of your product.??
??
It may be great fun to do something very difficult and?? succeeding in doing so, but that fun only applies to the?? person doing it. What do others care? Nothing.??
??
Do you care about your users? Worry about what they need?? and want.??
??
It is not technology or the tool that matters, it is what we do?? with it.
10. Use of technology
Technology is not to be thrown at users like we throw punches. (touch multi-touch example)??
??
It is about what users make of it, about what makes?? their life better.??
??
Best pan for fried eggs in the world! Be it. You don’t have?? control over what people will ultimately do, but you can?? greatly influence it.??
??
Il Postino and Pablo Neruda: “Poetry doesn’t belong to those?? who write it, but to those who need it.” > Il Postino?? Geek: Technology doesn’t belong to those who make it, but?? to those who need it.??
??
So please…
11. Stop the suffering
Stop the suffering: make your users’ life easier and?? they will make your life easier, on top of incr
easing?? the success of your product.??
??
Don’t make them cry of pain when trying to figure out?? how to find and use your product.??
??
Same applies to yourself: life is already hard enough, don’t make it harder.??
??
How do you stop the suffering?
12. Get into their shoes
Get into their shoes from the very beginning.??
??
Figure out what it would be like if you where them and?? also talk to them (they know better than anyone else?? what they want.)??
??
You are building your product for them, not for yourself.??
??
Walk your product and processes.??
??
It does not mean you have to do everything they say:?? the choice is all yours, as success or failure will be,?? but bear them in mind.
13. BE RELEVANT
Getting into their shoes will help you be relevant.??
Relevant to your users not yourself.??
Use their words.??
More important comes first.
14. Relationships
How can you be relevant???
??
Be relevant by developing relationships with your?? users. The better you know them the easier it will be?? for you to understand them and to be relevant.??
??
The better they know you and the more they interact?? with you the stronger the relationship will be. The?? stronger the relationship the longer it will last.??
??
Satisfaction will increase with the relationship.??
??
Don’t limit yourself to typed communication: get real.?? Let them know you personally: go out into the world,?? network, give presentations, broadcast videos, talk?? over the phone or voip, arrage meetups…
15. Is this you?
Very important part of a relationship is how you present?? yourself.??
??
Imagine a party with a guest that approaches you?? wearing a plastic bag in his head.??
??
Would you talk to this guy?????
What kind of trust does he project???
??
(By the way: profiles without pictures suck!)
16. ?
And in a room full of people with the same bag in their?? head, how would you know who you already know?? and who would you choose to talk to???
??
How can people easily recognize you? How do you?? stand out and differentiate? What makes you?? memorable???
??
We are humans, we like humans, we talk to humans?? not companies or products.??
??
Don’t hide yourselves! Build person to person?? relationships. Dare to have a personality.??
??
My vision about the future of mobile is about people.??
??
And the future is reached every second.
17. How about your vision?
Thanks to all the people that twitted and blogged good words about the presentation, they were more than I expected. In fact I was dreaming of upseting some Android developers enough to throw me their mobiles in anger (in the hopes of landing a new Nexus One), but I did not succeed.

Dos startups espa??olas en Plugg: art??culo en Loogic.com

Sclipo y Shootools son las dos startup españolas elegidas para presentar en Plugg, el evento para iniciadores web y mobil europeos en Bruselas. De entre 122 proyectos presentadosde , se han elegido 20 que dispondrán de tan solo de 2 minutos en el escenario para convencer al jurado y al público de que merecen pasar a la gran final. Es un gran reto para los iniciadores, que han de sintetizar al máximo su proyecto y presentarlo de forma atractiva y convincente ante un público heterogéneo y exigente.

Éstas son las empresas seleccionadas:


Anewsme trabaja con los editores de noticias para dar análisis de comportamiento de los lectores y recomendaciones de noticias. Bulgaria.


Apprut es una red de marketing de afiliación para aplicaciones de teléfonos móviles. Alemania.


CloudSplit es una herramienta de control de costes de cloud computing en tiempo real. Irlanda.


Collibra facilita la integración de empresa definiendo los términos de negocio en el contexto de la empresa. Bélgica


Datpresenter es un provéedor de programas de enseñanza y aprendizaje para profesionales. Reino Unido.


Distimo ofrece estadísticas de uso de aplicaciones para móviles. Holanda.


English Attack método de aprendizaje de inglés basado al 100% en la industria del entretenimiento. Francia.


Fits.me es un probador virtual para el comercio electrónico de moda. Estonia.


Flowr es una herramienta de gestión del conocimiento y colaboración en línea. Eslovenia.


Gigswiz desarrolla una plataforma de análisis y estadísticas para la industria de la música. Finlandia.


hipui une la experiencia de usuario de aplicaciones móviles a la computación en nube (cloud computing) . Finlandia.


Inbox2 es una herramienta de correo electrónico que permite juntar en un solo lugar diversas cuentas. Holanda.


Lumo Flow es una herramienta de colaboración social para empresas. Finlandia.


RazWar ofrece un servicio de suscripción y entrega por correo de material para el afeitado. Bélgica.


Sclipo es una herramienta de aprendizaje en red a través de un entorno virtual de aprendizaje. España.


ShoTools ofrece una herramienta de gestión y activación de redes sociales para profesionales. España.


Smarkets es una plataforma social de apuestas deportivas. Reino Unido.


Stupeflix es una plataforma automatizada de producción de vídeo en linea. Alemania.


SubMate es una red social centrada en los trayectos en transporte público. Francia.


tweetmeme las noticias más interesantes según los usuarios de Twitter. Reino Unido.

Las presentaciones de empresas solo cubren una parte del programa de Plugg, que además cuenta con una gran selección de ponentes y una cena VIP en la víspera en la que poder comenzar a tejer lazos con otros emprendedores, periodistas e inversores.

&iq
uest;Organizamos una quedada de iniciadores en Bruselas para el Plugg?

Ramón Suárez es el corresponsal de Loogic en Plugg, desde donde nos mantendrá informados del desarrollo del evento. Ramón es un español residente en Bruselas, donde trabaja como consultor independiente en el uso empresarial de nuevas tecnologías. Reciéntemente organizó una delegación de emprendedores Web belgas que presentaron sus iniciativas en el Evento Blog España 2009. También es consejero del Beta Group, el principal evento para iniciadores Web en Bélgica.

As Loogic’s correspondant to Plugg, I am writing a series of articles on the entrepreneurial event to take place in Brussels. This article presents the 20 finalists of the startup competition that will be presenting on stage. Within the wide European country selection, two of the companies are Spanish (Sclipo & SHOTools).